BROCHURE

Our magazine’s content is driven by our customers, for our customers

We thrive here on information that is rich in content and great news for our readers and clients we are here to serve and part of that is making sure we can provide strong and up to date news and information on business and what is trending in commerce

We have a great team of experts in the digital field who are exponents at looking and sorting through the labyrinth of up to date news and releases we all want to develop and learn from what is available and releases into the market are especially important in today’s commercial world.

We also want to get reactions and actions on what is working well in all facets of industry keep you informed and up to speed with what is trending and happening in the commercial world.

New processes and useful tools to support our business and help leaders with state-of-the-art technology and digital entries with all eyes on the development and implementation of videos and moving art currently.

As digital trends evolve every year, Leaders and marketers should be aware of the changes in order to easily adapt with emerging technologies and stay ahead. This will help them gain a competitive edge and become able to develop new ways to grow their businesses, generate leads and improve the relationship with their existing customers.

Things to look out for

  1. Voice search
AI and Machine Learning

With global leaders like Amazon, Microsoft and Google extending their resources in AI and machine learning, this trend is not going away anytime soon.

AI allows marketers to anticipate future probable patterns of their customers based on collected data.

With this data, marketers can then determine how to better engage with their active buyers using different channels such as direct mail, sales outreach, or digital advertising.

Several industries like food and beverage, ecommerce, life science and healthcare have started using AI. For instance, many food retailers use big data to determine the best delivery times of their products. This is done by gathering data from different sources such as the weather, road traffic and temperature… Furthermore, big data can help determine the effect of all these factors on food quality.

In the ecommerce industry, 86% of customers say that personalization is an important role in their buying decisions. Ecommerce companies use big data to predict their shoppers’ demographics and behaviours in order to create a more personalized experiences such as sending customized discounts or re-engagement emails.

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We see ourselves as more than just consultants and sector experts. At the core of our business ethos remains client focus, which is why we never provide a predetermined set of solutions to a challenge.

Instead, we develop a specific offer that responds directly to our client’s needs. We are our client’s partners in the truest sense and as a result, our role is to challenge conventional thinking, we bring ideas to the table and never stop looking for ways to be smarter, leaner, more affordable and more sustainable.

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